Friday, June 26, 2009

Does the Long Tail concept fit in the 'customer in charge' environment?

The Long Tail Concept,
Invented by Cris Anderson which shows the
collective demand on the less popular products
who can exceed the market share of the most popular
products designated for the mass market.
On my Point of view, i will say Yes the long Tail
concept fit in the customer in charge environment
because customer needs are changing and they look
for more proximity with artists when you take the case
of myspace, people first look for new talents and then
will buy their song on the apple store!